How to Convert a Facebook Personal Profile to a Fan Page (and why)…
So you recently discovered that the Facebook personal profile you created for your business should not be a personal profile, but really should be a Facebook business [...]
Social Media Marketing of Non-Profit and For-Profit Companies
Most marketers tend to think that social media marketing is social media marketing; regardless of whether the marketing is of non-profit organizations or for-profit companies. The truth [...]
Has Pay-per-Click Reached It’s Peak?
Even though Google blew it out of the water last quarter (Q3 11) with revenue up 33% to just over $9.5 billion, there was a little note [...]
Want Measurable Results With Social Media?
There are actually three key elements that need be taken into consideration: Sustainability Goals Engagement To achieve measurable results, you need something that is going to last. [...]